96.9 Flips to All-Christmas

Classic rock is dead on KQOB.

According to RadioInsight, the Champlin-owned station flipped to holiday tunes around 7 p.m. Tuesday (Nov. 24). The move was expected since Cumulus’ KYIS (98-9 KISS-FM) morning duo “Jack and Ron” announced they were moving to KQOB Dec. 3, would be playing Christmas tunes and hinted at a new format for KQOB.

The new morning show promised “Oklahoma City’s next great radio station,” in promos and announced a new format would be unveiled Dec. 28.

Cumulus operates KQOB via a local marketing agreement.

Earlier this summer, KQOB shed its BOB-FM identity to become “Classic Rock 96.9.” Originally a classic hits station, KQOB moved in a Classic Rock direction when longtime classic rocker KRXO was booted from a 100,000-watt signal at 107.7 to a 250-watt translator at 104.5 (K283BW) fed by now-sports KRXO, now known as 107.7 The Franchise.

KQOB flipped to BOB in 2003.

Despite a 98,000-watt signal, the station suffers signal holes in parts of the metro. The station broadcasts from a tower northwest of Crescent, Okla.